How Facebook Can Become Bigger In Five Years Than Google Is Today
As 2010 draws to a close, only a movie and an open source project (Diaspora) have the chutzpah to call themselves a social network. The future of social networking may very well depend on those of us without resources to invent an alternative to Facebook, to create more choice for consumers. Does anyone have the brains, the heart, and the courage to travel down this yellow brick road? Maybe this article ill offer a smart but scrappy entrepreneurial engineer in a garage somewhere the inspiration she or he needs to build a better social network. I just gave you thirty billion reasons why I believe this market is the market to go after if you want to make a fortune, have fun, and change the world.
“ Zuckerberg faced no such barrier. For less than $1,000, he could get his idea onto the Internet. He needed no permission from the network provider. He needed no clearance from Harvard to offer it to Harvard students. Neither with Yale, or Princeton, or Stanford. Nor with every other community he invited in. Because the platform of the Internet is open and free, or in the language of the day, because it is a ‘neutral network,’ a billion Mark Zuckerbergs have the opportunity to invent for the platform. And though there are crucial partners who are essential to bring the product to market, the cost of proving viability on this platform has dropped dramatically. You don’t even have to possess Zuckerberg’s technical genius to develop your own idea for the Internet today. Websites across the developing world deliver high quality coding to complement the very best ideas from anywhere. This is a platform that has made democratic innovation possible… . The tragedy—small in the scale of things, no doubt—of this film is that practically everyone watching it will miss this point. Practically everyone walking out will think they understand genius on the Internet. But almost none will have seen the real genius here. ”
Larry Lessig (via ayjay)
Publicis E-dologic figured out a way to embed user data in IDF bracelets, and thus allow people to “Like” real world objects, places and events spreading the word about it on their facebook accounts.
Ugh. This reminds me of the people at conferences who try to grab your conference badge and scan it so the panel sponsor can spit e-mails at you for the months following the conference.
nao ficou bom nao, mas essa é a ideia.
